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Zhou Huanhui, General Manager of HAGG Company, leads a delegation to explore the Southeast Asian market.

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2023.06.07


Recently, Zhou Huanhui, General Manager of HAGG Company, and his delegation visited local markets in Malaysia and Indonesia. This marks the company's first overseas research trip in three years since the pandemic began. During their brief one-week visit, the team met with five distributors, five shipowners and shipyards, as well as an oil press manufacturer. They also held a pre-meeting board of directors for the Malaysian subsidiary, conducted business discussions with distributors, introduced new products, and engaged in face-to-face exchanges with customers—insights that will prove invaluable for guiding the company’s future product development strategies and market expansion plans. Notably, the delegation personally inspected the operational status of a product delivered back in 2014 at the oil press factory, where users expressed strong satisfaction with the quality of the company’s equipment and expressed enthusiasm for deepening their collaboration.

Malaysia is the primary strategic hub of HAGG Corporation in Southeast Asia, and it is also home to Maqian Company, the group’s only overseas subsidiary with manufacturing capabilities. This board meeting was held successfully, during which the board discussed the next steps in defining the subsidiary’s functional positioning. Meanwhile, Indonesia has consistently remained one of the company’s most important overseas markets, witnessing rapid sales growth in recent years, continuous expansion of its product portfolio, and the establishment of robust, large-scale supply capabilities.